Retailing through a single channel to market whether eBay, Amazon or your own webstore creates tiresome order management administration which grows as your sales and order volumes increase. But the workload can be handled using the order processing features available on each of these outlets. But as your business expands, so will your need to make your products available to your customers where they want to buy them – and that means multi-channel selling. With customers accessing and buying your products from multiple channels they are thereby using various technology platforms and so must you.
Each and every sales channel brings with it another system to log into, another user interface to navigate around and another set of processes to manage when handling your orders. And because your orders reside in different places, it can sometimes feel you’re running multiple businesses. Business reporting and analytics become incredibly difficult and getting a holistic view of your business can seem impossible. Under these circumstances, the need for an intelligent, automated order management system is more important than ever. That order management system must be agile and it must be integrated with, or be part of your overall eCommerce management system in order to deliver a true omnichannel experience.
Order management refers to the entire order process including product listing, inventory management, order placement and processing, billing, payment collection, fulfillment, shipping management, CRM and communication. But we will focus here specifically on the order processing part of the process. There are several eCommerce OMS’s available (of which ours is just one) but we won’t be biased and instead we’ll just focus on the top tips for best practice.
Below are our top 10 order management best practices as well as key considerations that will ensure you choose and implement the most efficient and cost-effective order management system in place for your eCommerce business:
1. Define Your Needs
3. Aggregation Through Integration
Your customers want a product, quickly and they enjoy timely and clear communication. They want to buy wherever they choose and expect a seamless omnichannel experience. They will buy your products on your website, webstore, online marketplaces like Amazon and eBay and they’ll do so on their computer, laptop or smartphones any time and anywhere. Your eCommerce order management system must be able to manage all of these types of orders from all these channels through a single system that everyone in your organization can have access to.
This is achieved through direct integration between your order management system and your sales channels. You should ensure that your chosen order management system is capable of integrating with your webstore and your chosen marketplaces as a minimum. Integration means that data can flow bi-directionally between your order management system and the other systems with which it integrates with minimal if any human intervention. Once again, order management aggregation across all of your sales channels will streamline your order management while eliminating the potential for errors around manual processes needed to track and consolidate orders.
4. All Your Orders in One Place
5. Barcode Scanning
7. Managing Your Inventory
8. Customise, brand, and automate your invoices
10. Faster and more effective customer communication with consolidated messages
And don’t forget, ChannelGrabber’s multi-channel ecommerce software helps you to automate the management of listings, stock, orders, billing, shipping and messaging so frees up your time to focus on making more sales!